Building the first high-performance sports-education platform for billion of potential users.  

Creating a new kind of fishing experience for over 10 million anglers. 

Building the first high-performance sports-education platform for billion of potential users.  

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OVERVIEW

Sharing the passion for sport and education, I was beyond excited to join Oxygen as a UX/UI Lead and be part of a fully distributed team. Oxygen is the first global online platform featuring outstanding sports and e-sports mentors, and working with established universities to combine technology with a unique user experience.
I joined Oxygen on this exciting journey before the product launched and built with my cross-functional a platform that enables people around the world to develope their professional sports career.

OVERVIEW

Sharing the passion for sport and education, I was beyond excited to join Oxygen as a UX/UI Lead and be part of a fully distributed team. Oxygen is the first global online platform featuring outstanding sports and e-sports mentors, and working with established universities to combine technology with a unique user experience.
I joined Oxygen on this exciting journey before the product launched and built with my cross-functional a platform that enables people around the world to develope their professional sports career.

RESPONSIBILITIES

Prioritization user needs & pain points
Goal setting for the design team
Prototyping user journeys
Building the Design System
Planning & prioritization of requirements
Signing off user journeys & information architecture
Quality Assurance Testing
Handover to tech teams
Team development

HIGHLIGHTED FEATURES RELEASED

Invite friends – Organic growth
Holistic navigation pattern
Course overview pages
Email collection through reminders
Check-out flow

PROCESS

I designed to set up the product for success by providing a smooth experience for website visitors and platform users. Furthermore, I started to develope strategies to increase organic growth and revenue. 

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Building a product that combines education and sports with inclusive tech is one of the greatest challenges I have taken. 

By addressing our users privacy concerns we built trust and increased registrations.

By addressing our users privacy concerns we built trust and increased registrations.

KEEP IT CLEAN AND EASY

After white-boarding out the different flows, I created a Product Requirement Document to get alignment within the team and to collect the missing information and knowledge. Once I had a better understanding of all requirments of this check-out flow, I started with a competitive research, and did some broad UX exploration. 
It turned out, that with all product and tech requirements and legal restrictions, purchasing an Oxygen course can get quite long and overwhelming for a user. After three rounds of user testing, we found a check-out flow, that we believe in was ideal to ship for our first launch. It builds the foundation for further testing and iterations.

KEEP IT CLEAN AND EASY

After white-boarding out the different flows, I created a Product Requirement Document to get alignment within the team and to collect the missing information and knowledge. Once I had a better understanding of all requirments of this check-out flow, I started with a competitive research, and did some broad UX exploration. 
It turned out, that with all product and tech requirements and legal restrictions, purchasing an Oxygen course can get quite long and overwhelming for a user. After three rounds of user testing, we found a check-out flow, that we believe in was ideal to ship for our first launch. It builds the foundation for further testing and iterations.